
All of the Mikes
Mike is here for good. This means a focus on people, purpose, and pragmatic progress. Not the performative stuff like empty signaling, culture wars, or shouting down world views. Mike’s all about getting involved to shift the needle, listening to others, collaborating, and focusing on what’s actually possible.

Marketing Mike
Mike is happiest when he’s knee-deep in brand strategy or leading impactful marketing campaigns. Over the years, he’s had the privilege of working with organisations such as the Hunter Medical Research Institute, The University of Newcastle, The University of New South Wales, and both the NSW and UK Governments.
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He believes the magic happens with collaboration and starts with two simple questions: "what is your goal?" "Who are your audiences?"

Volunteering Mike
Mike loves to put his hand up and volunteer for good. In the last little while, he’s been door-knocking and poll-boothing for the Voice to Parliament Yes campaign (the loss still stings), guest lecturering at the Uni of Newcastle, flipping snags at kids’ soccer and nippers, mentoring new Australians from the Middle East, whipping up marketing campaigns to help disadvantaged LGBTI+ kids with scholarships, and raising funds to support a sustainable community centre in Siem Reap, Cambodia.

Have a Go Mike
Mike, like many other middle-aged marketers, has taken up running and regularly tackles half-marathons and fun runs. Often, he turns those sweaty miles into fundraising efforts for causes he believes in.
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Mike recently took on the Newcastle Triathlon, raising over $600 for medical research in the process. He knows you can’t always win, but you can always have a go, and maybe do some good while you’re at it.
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When he isn't hiding behind spandex running undies you can find Mike enjoying some quite time in the garden.
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Parent Mode Mike
The rules on how to dad have changed, and Mike’s all in. His seven-year-old son Morris is his absolute favorite human and can usually be found chasing, reading, or laughing (mostly fart jokes) with him.
Mike and his partner's mission? To build an authentic, lasting relationship by creating an environment of safety, love, and support...Oh and cheering loudly for Morris’ dream of becoming a professional wrestler.