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Hey, I'm Mike Collins👋🏻

Senior marketing and communications leader

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About Mike
About Mike

Who is Mike Collins?

Mike’s marketing career began as a teenager in his family’s country pub, where a homemade meat raffle poster sparked his love of connecting people through ideas and inspiring them to take action.
 

Now a seasoned marketing and communications leader with more than 15 years’ experience across Sydney, London, and Newcastle, Mike’s happiest when he’s knee-deep in brand strategy or leading campaigns that make a real difference. His work recently earned him the 2025 Brand Revitalisation Award at the Australian Marketing Institute Awards.
 

Mike's expertise includes:

  • Team leadership and coaching

  • Marketing and communications strategy

  • PR, media and professional communications

  • Digital marketing and brand management

  • Stakeholder collaboration and paid media

  • Campaign delivery and performance analysis

  • Market research and internal communications
     

Mike is currently studying at RMIT, exploring how to embed artificial intelligence into marketing strategy and implementation to help organisations work smarter, faster, and more human.
 

He uses his skills and experience to amplify others’ voices and drive meaningful change. He works, volunteers, parents, and even sweats for the greater good.
 

Outside work, you’ll find Mike running, gardening, or hanging with his partner Sarah, son Morris, cats Burrito and Taco, and dog Kuma in Newcastle.
 

If you’re looking for someone driven by people, purpose, and pragmatic progress, Mike’s your guy.
 

Together, let’s make good happen.

- Do It, Do It -

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Integrated Marketing Campaigns

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Take a look at some of the impactful campaigns Mike has led through his professional and volunteer roles.

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Past employers 

Mike has made a meaningful impact by working, campaigning, and volunteering at these good places.


Acknowledgement of Country

Mike acknowledges Traditional Owners of Country throughout Australia and recognises the continuing  connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders past and present. 

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